MILAN — Brioni is taking the collaboration with brand ambassador Brad Pitt one step further.
The Rome-based men’s wear brand unveiled on Friday its spring 2020 campaign fronted by the American A-lister actor and producer and WWD has learned that it will also release a Brad Pitt signature line of exclusive items, including a limited-edition suit and tuxedo featuring a customized label. A Brioni spokesperson confirmed the rumor. The first limited-edition styles will be unveiled in the second half of 2020.
Pitt most recently wore Brioni as he accepted his Golden Globe award as supporting actor for his role as aging stuntman Cliff Booth in Quentin Tarantino’s “Once Upon a Time in Hollywood.” He has often appeared on the red carpet sporting the brand’s tailoring, such as black bespoke tuxedos both at the Cannes Film Festival and the Venice Film Festival last year.
Commenting on the campaign, Brad Pitt said, “I’ve always admired Brioni’s elegant and timeless designs,” Pitt said of the black-and-white campaign, lensed in Los Angeles by Mikael Jansson. “The brand embodies creativity, quality and excellence.”
A nice segment from an interview with Brenda Blethyn, who played Brad’s mother in A River Runs Through It
What was it like working with Robert Redford, who directed A River Runs Through It? When I turned up on set in the US we went inside his trailer to talk about my character. He said: ‘Your character is a very hard-working lady. When things get tough she just, erm, she just, er…’ And I said: ‘Gets on with it.’ He said: ‘Excuse me?’ He thought I’d told him get on with it! My character was a Scottish Presbyterian, so I’d boned up on the Scottish accent, but he told me she wasn’t Scottish and that her accent was Middle American. I had three weeks before filming began so I spent all the time in a small town in Montana and just got into conversation with local people until I learnt it.
You were Brad Pitt’s mum in that film, weren’t you? This was in 1992 before he was a star. We had a water pistol fight one day but he cheated because he filled two!
Golden Globe nominee Brad Pitt showed some love to one of the overlooked actors at this year’s ceremony: Paul Walter Hauser from Clint Eastwood’s drama “Richard Jewell.”
“I’ll tell you a performance I just loved. I don’t know if he’s out tonight, but Paul Walter Hauser,” Pitt told Variety’s Marc Malkin on the Globes red carpet. “He was just so moving in ‘Richard Jewell.’ The degree of difficulty and what he gave, what he did with it was really surprising to me. I almost teared up.”
The “Once Upon a Time in Hollywood” star also shouted out to Hauser’s fellow “Richard Jewell” co-stars: “Sammy Rocks and Kathy Bates, they were just amazing,” he said.
FROM PITTI TO PITT: Roman luxury men’s wear company Brioni continues to build up its roster of prominent brand ambassadors.
The Kering-owned label has tapped Brad Pitt to front its next advertising campaign, due to be released in January 2020 and marking the company’s 75th anniversary celebrations. Pitt succeeds fellow Hollywood legends Pierce Brosnan, Anthony Hopkins and Samuel L. Jackson in the role.
Brioni’s tie-up with Pitt is not new as the American actor and producer has often appeared on the red carpet sporting the brand’s tailoring. Most recently, Pitt wore Brioni black bespoke tuxedos both at the Cannes Film Festival and the Venice Film Festival this year, where he presented Quentin Tarantino’s “Once Upon a Time in Hollywood” and James Grey’s “Ad Astra,” respectively.
W Magazine sat down with 56-year-old Pitt as part of a series of interviews with actors and actresses who are hailed as having the best movie performances of 2019 and he gamely talked about a few of his formative experiences growing up. In the candid video, Pitt tells the story of his first kiss, which happened when he was in the fourth grade with a girl named Lisa.
“It was in her garage. Fourth grade,” he recalls. “She was one street over, and I ran home afterward. I was pretty excited, titillated as fourth graders get. It was kind of planned, it was kind of set up — OK, we’re going to meet here, we’re going to do this. The anticipation was a bit nerve-wracking. Got there, did the deal, and somehow, I just remember running home. It was just too much.”
“I always had crushes,” he adds. “I had crushes in kindergarten, first grade, second grade. I had crushes. I always had crushes.”
When the interviewer interjects, “Because you’re passionate,” Pitt replies with a smirk, “Because I’m addicted.”
Later, he shows off his signature dance move from the ’80s from when he attended two proms in high school since the girl he was dating at the time was from a neighbouring high school. The “Once Upon a Time in Hollywood” star says he wore a white tuxedo with tails.
“I realize that was kind of my training. Like, dance, the ’80s dance,” he jokes, snapping his fingers with a laugh. “And it never really evolved from there, and then I had a 20-year hiatus where I didn’t dance at all, and now I kind of see dance as my future. So, trying to catch up. I’ll be throwing s**t out of joint and dislocating things, but yeah, I don’t know, I see more dance in my future.”
As for the first album he ever bought, he says it was Elton John’s Captain Fantastic and the Brown Dirt Cowboy, which came out in 1975.
“My earliest memory is Captain Fantastic, that was my favourite album,” he shares. “But it could have been something like [John’s] Madman Across the Water. Also, Three Dog Night was somewhere in there, Fleetwood Mac.”
Pitt admits he had the rock star fantasy but says it obviously wasn’t going to happen for him.
“Oh sure, but I couldn’t sing for, you know, sh*t,” he says. “And I couldn’t play anything so, you know, had to go for the next best thing.”
Pitt later talks about playing the role of Cliff Booth in Quentin Tarantino’s “Once Upon a Time in Hollywood”. He’s been getting rave reviews for his role as a stunt man during Hollywood’s golden age, receiving the Golden Globe for Best Supporting Actor – Motion Picture on Sunday.
“Just where I am in life, I was just really drawn to him,” he says of the role. “I love what Quentin had written, it was a guy who is pretty at peace with his place in life, knew what he was dedicated to, knew what he was not dedicated to, looked for the best in people but was not surprised to get the worst in people. I could relate to that.”
“And he gets to drive through to L.A. in a really cool car,” he adds with a smile. “But you know that comes with a Tarantino movie. You’re going to get a cool car, you’re not going to get a sh*tbox.”
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