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November 20, 2012

Brad Pitt, and a host of the world’s best loved and well-known house-hold names from Music, Film, TV and sport have pledged their support to male cancer awareness this International Men’s Day, by donating their signed and exclusive items all to be auctioned as part of the Cahonas Scotland ‘Loosen Up’ eBay campaign.

With men often “tongue tied” when discussing or dealing with male health issues it is hoped that the auction and campaign will provide an innovative way to help bring positive change in Male Cancer Awareness.

Brad Pitt has kindly donated one his owned and worn Gucci Bow Ties which he has signed. Other top celebrities who have been “positive role models” to the campaign, International Men Days 2012 theme, include One Direction and Damian Lewis as well as international stars Katy Perry and Killers front man Brandon Flowers.

Enthusiastic fans eager to get their hands on their favourite stars item can go online to bid from Monday 19th November until Sunday 25th November via the Cahonas Scotland eBay store by visiting the link Loosen Up Auction. All money raised will help Cahonas Scotland to advance education of the public in matters relating to male cancers and to undertake where necessary the prevention of discrimination and stigma arising from diagnosis and the cancer experience.

Commenting on the launch of this years ‘Loosen Up’ campaign, Cahonas Scotland Founder and Chair, Ritchie Marshall said, “As a charity focussed on positive men’s health, we at Cahonas Scotland fully support International Men’s Day, and particularly this year’s theme of positive role models for men. We would like to thank the many celebrities who have taken the time to engage with us, learn more about what we do and support our year end fundraiser, the Loosen Up Auction 2012.”

“With their support and generosity we will make a real difference to the profile of men’s health issues in 2013.”

Thank you Ritchie for bringing to SB’s attention, we are proud to support this charity and bring awareness to the public. Good luck with the auction!

Cahonas Scotland exists to advance education of the public in matters relating to male cancers and to undertake where necessary the prevention of discrimination and stigma arising from diagnosis and the cancer experience.

For more information visit Cahonasscotland.com

Author: admin | Categories: Charity/Philanthropy | Comment(s): Comments Off


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